Lock Offroad appoints Dynamic Wheel Co. as exclusive Australian distributor

Dynamic Wheel Co. (↗) has been appointed the exclusive Australian and New Zealand distributor for US off-road wheel brands Lock Offroad (↗) and Lock X-Treme.

Owned by American Wheel Group, the brands produce alloy wheels for 4WDs, trucks and adventure vehicles. The wheels use TACT (Tough Application Chemically Treated) coating technology, which is designed to improve corrosion resistance and durability in harsh conditions.

Dynamic Wheel Co. will supply the brands through its dealer network, with stock held across its nationwide warehouse network and supported by technical assistance.

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“This appointment reflects the company’s commitment to bringing world-class products to the Australian aftermarket,” Chris Bellero, Executive General Manager, Australia & New Zealand at Dynamic Wheel Co. said.

“The Australian off-road market continues to evolve, with consumers demanding products that not only perform in the toughest conditions but also reflect their lifestyle and individuality. Lock Offroad and Lock X-Treme perfectly complement our existing portfolio.

“We are incredibly excited to exclusively introduce these brands to Australia and look forward to supporting our dealer network with another market-leading offering backed by industry-leading service, stock availability, and technical expertise,” Bellero added.

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Founder of Lock Offroad, Vahe Ara Tchaghlassian, added: “Australia was a key strategic market in the company’s international growth plans. And finding the right distribution partner was critical to our expansion into Australia. Dynamic Wheel Co. stood out through its reputation, technical expertise, nationwide distribution capabilities, and strong relationships throughout the aftermarket industry.

“Together, we’re committed to building Lock Offroad (↗) and LOCK X-TREME into one of Australia’s premier lifestyle wheel brands while delivering the same quality, innovation, and customer experience that has driven our success globally.”

Dealer orders are now open, with the first shipment of Lock Offroad and Lock X-Treme wheels due to arrive in Australia in August 2026.