Chevrolet has outsold its key RAM, Ford and Toyota rivals to solidify its place at the top of Australia’s full-size ute segment, according to official VFACTS data.

The Silverado 1500 and 2500 combined for a 44.1 per cent market share in 2025, marking a 7.7 percentage point jump from 36.4 per cent in 2024, cementing the Silverado as Australia’s best-selling full-size truck. 

The Silverado line-up in Australia features the 1500 LTZ Premium and ZR2, and the 2500 HD LTZ Premium. The Chevrolet Silverado 1500 is powered by a 6.2‑litre EcoTec3 V8 petrol engine, producing 313kW and 624Nm; while the 2500 HD features a 6.6‑litre Duramax turbo-diesel V8, delivering 350kW and a monstrous 1322Nm, providing serious heavy-duty capability for towing and hauling. The Silverado 2500 HD, in particular, now dominates the heavy-duty space, capturing more than 74 per cent of the 2500 market.

“2025 was a landmark year for GMSV, and these results are a direct reflection of the trust our customers and Dealer Network place in the Chevrolet brand,“ said Jess Bala, Managing Director, GM Australia and New Zealand.

“Australian customers have made Silverado the number one choice for those who tow, tour and work hard – recognising its unmatched capability and performance. Having recently celebrated GMSV’s five-year anniversary in market, this milestone underpins the strength of the Chevrolet brand across Australia.”

“We’ve seen growing numbers of buyers moving into the full-size truck segment, and they’re telling us they want vehicles that can comfortably tow large caravans and boats, haul serious loads and still deliver the refinement and technology they expect from a modern premium truck. Silverado ticks all of those boxes, and this market share result shows just how strongly it’s resonating,” added Bala.

GMSV expects demand for full-size trucks to continue growing, as more Australians seek vehicles capable of towing, carrying, and touring – without compromising on comfort, refinement, or in-cabin technology.

“With a growing appetite for full-size pick-ups across Australia, and Silverado now firmly established as the country’s number one full-size truck, we are exceptionally well placed,” said Greg Rowe, Director, Sales and Operations, GM Australia and New Zealand.

“We’re focused on building on this leadership position in 2026 and beyond, ensuring that when Australians and New Zealanders think full-size trucks, they think Chevrolet first.”

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